Get ready for berries, bands, and big fun! The Pasadena Strawberry Festival is the ultimate kickoff to summer. Whether you’re indulging in the world’s largest strawberry shortcake, grabbing fresh local strawberries, or enjoying the lively parade and concerts, there’s something for everyone. Bring the kids for contests, arts & crafts, and carnival rides. Grab your friends and make sweet memories—this festival only comes once a year. Don’t miss out!