Post

First PREMIER Bank PBR Sioux Falls isn’t just another event—it’s a highlight for the local community. Bringing the thunderous excitement of PBR to the Denny Sanford PREMIER Center supports Sioux Falls’ reputation as a top-tier destination for sports and entertainment. This event draws visitors, energizes our downtown, and creates shared moments for families and friends. It's a chance for the Sioux Falls community to proudly show off our state-of-the-art venue, engage with national talent, and celebrate our city’s vibrant spirit. Let’s rally together at the PREMIER Center and make this an annual tradition that puts Sioux Falls on the map for professional bull riding fans everywhere!