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WOW Festival 2026 is bringing a spectacular lineup of immersive and outdoor performances to La Jolla Playhouse, San Diego’s home for innovative and engaging live entertainment. As the signature site-specific festival of the Playhouse, WOW features artists and creators who turn traditional theater upside down, inviting audiences into interactive productions staged across the venue’s indoor and outdoor spaces. You can expect breathtaking installations, performances where you become part of the story, and a dynamic atmosphere that thrives on creativity and connection. Held at the renowned La Jolla Playhouse, known for its forward-thinking shows and unforgettable ambiance, WOW Festival promises a chance to explore art without boundaries—all set against the scenic beauty of La Jolla. Plan your visit and immerse yourself in a festival that truly lives up to its name!